Kate Talbot on Snapchat Marketing | Real Talk With Carlos Gil Episode 5

What brands are doing marketing on Snapchat well and what you can learn from them and tips for developing your Snapchat for business strategy from the pros.

On Episode 5 of Real Talk I sit down with Kate Talbot, Author of the all-new eBook “Oh Snap!” and former Social Media Manager at Virgin Airlines to discuss:

• What brands need to know about marketing on Snapchat

• How to modernize your brand with emoji’s

• Advertising on Snapchat using geofilters

• Tips for creating Snapchat content

• Examples from top brands on Snapchat including Airbnb, Everlane, and Pop Sugar

Real Talk is my all-new series in partnership with the Nasdaq Entrepreneurial Center where I answer your questions on social media marketing and interview interesting people in the world of business.

Have a question for the next episode? Tweet @CarlosGil83 or email me at carlos@carlosgil.biz

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Filmed on location at the NASDAQ Entrepreneurial Center in San Francisco, CA.

About Me:

I’ve spent 8+ years working directly in social media marketing. Although I consider myself a digital native, founding my start-up as a result of losing my job in the financial services industry is what led me learn social media professionally and forced me to become a student of the game. Through years of networking, and putting in hard work despite losing my financial independence, I was hired in 2012 by one of the largest retail & grocery chains in the U.S. which led me to own the career that I do today in brand marketing, consulting, and public speaking. While I don’t consider myself an expert, or guru, working with some of the largest brands in consumer and business-to-business marketing has led me to acquire valuable knowledge and experience which I’m motivated to pass onto others willing to listen & learn.

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carlos@carlosgil.biz (What problem can I help you solve?)

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